Real Madrid and Microsoft have unveiled a new digital platform at the Santiago Bernabéu stadium that will unite Real Madrid fans around the world.
Florentino Pérez said that the agreement "seals a powerful alliance" and will be capable of "changing millions of fans' relationship with Real Madrid".
"Being at the cutting edge of technology is vital which is why we chose Microsoft to lead this commitment to the future", the 'Los Blancos' president stated.
"Our company shares Real Madrid's values and together we will become a model for the sports industry. With this innovative digital platform fans can become participants, personalising their relationship with the players and connecting with other fans", said Corporate Vice-President and Chairman for Emerging Markets at Microsoft, Orlando Ayala.
